At Well-Pict, we are constantly looking at new ways to improve the farming and packaging of our berries. Our goal is to deliver the best-looking, best-tasting berries to the marketplace, and we take advantage of every practice and innovation that will help us achieve that goal.

The Very Best Berries All Year Round.
It all begins with quality berry plants. Over the years, we've discovered that first year growth consistently produces the best quality berries. So we always begin with new, first-year growth plants to ensure a crop of top-quality berries. And by applying new farming technologies and techniques, and by establishing multiple farms in carefully chosen growing regions along the Pacific coast, we've developed berry fields that will yield premium fresh fruit throughout the entire calendar year.

Fresh From the Field to the Market.
Growing the berries is only the first step. They must them be gently hand picked and skillfully packaged. Thanks to our improved clamshell packaging, Well-Pict berries remain untouched from the farm to the fresh produce section in your market. These easy-to-handle clamshell containers not only protect the berries but also keep them fresh longer.