As the winter holidays roll in, shoppers will be looking for foods that are comforting and nostalgic. People tend to have strong associations with which foods equal Thanksgiving, Christmas, Hanukkah, Kwanzaa, etc. Because so few companies are able to offer premium berries in winter (and, of course, Well•Pict Berries’s are the premium-est!), people tend to forget that holiday berries need not be only the ones that begin with “cran.”

Displays that utilize the ideas of warmth and home-cooking will draw shoppers in at this time of year. Consider displaying berries alongside cinnamon sticks, fresh rosemary, mint, cloves, and other warming herbs. Playing off of strawberries naturally Christmas-y coloring can also be a great way to help shoppers who celebrate that holiday make the connection between strawberries and a gratifying winter celebration! Simply plating strawberries in a ring creates an instant Christmas wreath

Image: Strawberry Wreath from THE NIBBLE

This is a key time to remind shoppers of the many ways Well•Pict strawberries are a perfect fit for family festivities. Beautiful holiday-themed displays and how-tos alongside your shelves of glistening Well•Pict berries will motivate shoppers to make sure they keep at least a few 100% recyclable clamshells on hand for all their seasonal needs. Be sure to include additional ideas on your social media platforms as well. For more ideas, see a few of our seasonal recipes below, and be sure to check out our free Digital Retail Kit!

Christmas
Well•Pict Raspberry Almond Tart

Hanukkah
Strawberry Lime Sufganiyot

New Year’s
Well•Pict Raspberries Champagne Mojitos

Valentine’s Day
Well•Pict Strawberry Tempura With Ginger-chocolate Sauce

Image: Strawberry Lime Sufganiyot