What temperature do Well•Pict Berries need to be kept at throughout the shipping process? What is the most important aspect of cold chain management? Can other companies sell the same berries as Well•Pict Berries? Are Well•Pict Berries GMOs?

Unless you were the first in the room to raise your hand and answer “33 degrees,” “there isn’t one most important aspect,” “absolutely not,” and “no way,” you need the Well•Pict Berry Academy. The Well•Pict Berry Academy is a collection of brief (we’re talking under five minutes) engaging and fun videos that address the questions above and many more. After you’ve learned all there is to learn about what makes Well•Pict Berries superior and how you can be a partner in making sure they arrive on kitchen tables in tip-top shape, you can take a brief test (psst! I’ve already given you four of the answers!) and download a certificate of completion. Our Berry Academy videos have helped many retailers learn how to handle and store our berries, as well as identify potential issues that could hasten spoilage. Why not ensure you and your staff are able to do the same? And, if you’ve already completed the Academy’s quick and interesting curriculum in years past, well, this is the perfect time for a refresher on how to care for our refreshing Well•Pict Berries.

Wondering where to start? This is a great time of year to study up on the cold chain and how following cold chain management protocols can be the difference between waste and abundance! You can find our cold chain management video here.

Our Berry Academy isn’t the only helpful tool we offer. Download our Digital Retailer Kit for tips, tricks, and more ideas for connecting with your shoppers on social media and in store.

Click the pic to watch “Maintaining the Cold Chain” now!